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Case Studies

Menlyn Shopping Centre

Menlyn Park Shopping Centre - Win a Make Over Competition

Event Overview

  • Client: Menlyn Park Shopping Centre
  • Event Type: Retail Shopping Centre Environment
  • Competition: Win a Make Over Competition
  • Dates: 29 July – 9 August 2012
  • Duration: 12 Days – Starting at 10am
  • Number of units: One


  • Facebook Likes as at 29 July: 396
  • Facebook Likes as at 9 August: 489
  • Increase by: 93 / 28% Increase
  • Total photographs captured: 1130
  • Total unique emails captured: 1158

"Marketing WITHOUT DATA, is like driving with your EYES CLOSED" Dan Zarrella

About Menlyn Park Shopping Centre

Journey to a world of extravagant shopping and exhilarating entertainment. Join us as we make you a part of our new brand experience… Grab your passport and Enter our World!

Menlyn Park Shopping Centre is situated in the East of Pretoria. It is conveniently located within a short distance off the N1 Highway and approx. 5km from the N4.

Menlyn Park Shopping Centre was built in 1979 and opened in November later that year. Menlyn underwent a major 2-year refurbishment in 1998, which cost approximately R800 million. This redevelopment increased the GLA from 60 000m² to 118 253 m², transforming Menlyn into a Super Regional Shopping Centre and growing the shop base from 160 to over 300 tenants.

Over 300 stores, 37 restaurants to choose from and a wide variety of entertainment, you would not want to visit anywhere else.